THE EXACT OUTCOME
YOUR DREAM CLIENT
IS LOOKING FOR
A good headline alone often isn’t enough.
It might need some help from a subheadline.
A subheading to boost clarity;
An intro paragraph to explain the service or handle objections
Bullet points to emphasize the benefits.
AS PART OF A PRE-LAUNCH MARKETING CAMPAIGN, "THE FANTASTIC MAGNETIC
OFFER" IS BEING OFFERED FOR THE SPECIAL PRICE OF JUST $37.00 $7.00.
NATURALLY, THIS OFFER CAN’T LAST LONG. GRAB IT NOW WHILE YOU STILL CAN...
FANTASTIC
MAGNETIC OFFER
Describe what problem this solves, what fantastic benefits this will give your
potential client and what they will get in the main offer.
INCLUDES
Bonus 1 - Outcome Focused
Bonus 2 - Outcome Focused
Bonus 3 - Outcome Focused
Bonus 4 - Outcome Focused
Bonus 5 - Outcome Focused
Only $7.00 today
Save $30
SOME OF MY CLIENTS
THE CLIENT'S PROBLEM/NEED
Describe, challenge and agitate the problem
Someone wise once said something along the lines of “if you can articulate someone’s problem better than they can, they automatically assume you have the solution.” I think that’s a great aim. Understand your clients so well that you know them better than they know themselves.
Show them their pain points and your empathy points. You know where they are coming from and understand their struggle.
Show the benefits of solving the problem.
You can also show them the negative benefits if it makes sense with your product, but be careful of making it too negative.Make them feel the consequences of not dealing with their problem. It should amplify how bad it would get for them if the problem stays unfixed.
# Bad consequence 1
# Bad consequence 2….
CONTENT SECTION
THESE ARE [WHAT YOU WOULD DIVIDE YOUR
BUSINESS INTO] I WORK IN:
I help [main target group] become/with [main problem you help them with and what they
ultimately want to achieve] by [your unique mechanism] without needing to [objection they have]
Specific area I work in
For example, portrait, product, nature, or event photos for a photographer.
Problem I solve
For example, beginner, intermediate or expert problems for educators.
Who I help
For example Ceos's, middle management, business owners or leaders for a business coach.
A Common area I work in
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A Common area I work in
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A Common area I work in
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GENERAL SOLUTION
SUBHEADLINE
Build credibility for the type of solution in general or show flaws with the outdated solution.
Build credibility for the type of solution in general or show flaws with the outdated solution. Build credibility for the type of solution in general or show flaws with the outdated solution.
Build credibility for the type of solution in general or show flaws with the outdated solution. Build credibility for the type of solution in general or show flaws with the outdated solution. Build credibility for the type of solution in general or show flaws with the outdated solution.
Build credibility for the type of solution in general or show flaws with the outdated solution. Build credibility for the type of solution in general or show flaws with the outdated solutio
MY SOLUTION
OUTCOME-FOCUSED SUBHEADLINE
Describe your unique solution. Why are you different and why should they choose you?
My training and experience is rooted in [what is applicable]. This means that in [your line of work], my clients and I focus on [what you focus on], rather than [something undesirable].
Because I provide customized solutions for [target group], every [what you do] engagement is different and based around the needs of each client. While the specifics of the approach look different for each [person in the target group], my clients and I always focus on [what is important to the client] When these align, I believe profound results in [what you offer them] become possible.
In [your line of work] engagements, I guide clients through a process of [what you do and how the process or system works].
Together, we generate [what results and benefits the client will see from working with you].
THESE ARE THE RESULTS YOU WILL SEE FROM WORKING WITH ME
BENEFIT 1
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BENEFIT 2
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BENEFIT 3
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CONTENT SECTION
WHEN/WHY USE
[WHAT YOU DO]
[What you do] can be especially impactful for [target group] in
[situation] when struggling with [problem].
MY STORY OR A
CLIENT'S STORY
SUBHEADLINE - TAGLINE
You already have a good story; you just have to dramatize it. There are several ways to tell your story to make good contact with potential customers. Of course, this will depend on what your story is, but not all parts of your story will necessarily be of interest or helpful to your readers.
You should tell them that you have been where they are now and describe your journey to get there. Let them know that you feel their pain and know the struggle they are facing to solve the problem. Your story can be used to build empathy, give hope and inspire. It can also help connect with your readers on a deeper level. Do not have your own experienced history. Use a customer's story.
GALLERY
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dolore magna aliqua. Lorem ipsum dolor sit amet, consectetur adipiscing elit.
TESTIMONIALS
WORDS FROM CLIENTS
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Name Nameson
Title of Company
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Name Nameson
Title of Company
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Name Nameson
Title of Company
HOW IT WORKS
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labore et dolore magna aliqua. Lorem ipsum dolor sit amet, consectetur adipiscing elit.
STEP 1
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STEP 2
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STEP 3
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MY MOST POPULAR PROGRAMS
All my programs have a 30 day satisfaction guarantee.
PACKAGES:
MAGNETIC OFFER
OUTCOME FOCUSED SUBHEADLINE
Describe what problem this solves, what fantastic benefits this will give your client and what they will get in the main offer.
MONEY BACK GUARANTEE
Here is the World's Best Guarantee for You
Before I buy something, I want to know what I am buying and that it is supported by a solid money-back guarantee.
I want you to be comfortable with this purchase.
So this is what I am willing to offer you:
If you are anything but super happy, then just let me know within 30 days. I will refund you your money and we will part as friends.
What do you think of that as the world's best money back guarantee?
I would say - pretty good!
SIGNATURE
SOME GREAT REVIEWS
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labore et dolore magna aliqua. Lorem ipsum dolor sit amet, consectetur adipiscing elit.
“ Lorem ipsum dolor sit amet, consectetur adipiscing elit. Cras ac tristique odio. Vestibulum id fermentum tortor, vitae vulputate erat.“
Name
Company/ occupation
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Name
Company/ occupation
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Name
Company/ occupation
CASE STUDY
Consider using your best results from one client as a case study. Show the before and after scenario. Show the result highlights as
bullet points. You can send them to a different page to show the full case study. You can also just have it as a mini study on the
home page with only the highlights.
NAME NAMESON
Associate Director at X Company, London, UK
“The results have far exceeded our expectations. "
Results from project
ABOUT YOUR COACH
YOUR NAME
Your Title or Expertise
Certification and Degree
People want to know who they’ll be working with and what you can do to help them. The goal should be to build your authority, letting potential clients know who you are and why they should trust you. Decide if you should be writing in first person or third person based on your business niche, audience, and your tone of voice.
Your professional bio should cover who you are and details about you: your name, title, certifications, education, and degree. Show how your experience, background and achievements allow you to help your dream clients with their specific problem. Tell them your strengths and specialties and how you can give them the outcome they are looking for.
You can list a few relevant accomplishments and give context on why they’re important. It can be a good idea to share your goals and aspirations to give a sense of who you are as a person and what you’re about. Don’t be afraid to use some personal details and quirky facts about yourself. Decide if you need a separate about me page and just have the highlights here.
CERTIFICATIONS
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labore et dolore magna aliqua. Lorem ipsum dolor sit amet, consectetur adipiscing elit.
DON'T FORGET
The discounted price will not last forever, so grab while it lasts...
FANTASTIC
MAGNETIC OFFER
Describe what problem this solves, what fantastic benefits this will give
your client and what they will get in the main offer.
INCLUDES
Bonus 1
Bonus 2
Bonus 3
Bonus 4
Bonus 5
Only $7.00 today
Save $30
30 day Money Back Guarantee
NEED HELP? WE GOT YOU COVERED
FREQUENTLY ASKED QUESTIONS
Here are a few answers to my most common questions.
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Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum laboris nisi aliquip.
Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum laboris nisi aliquip.
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CONTACT ME
Get in touch
email@urdomainname.com
Phone
1 713-891-6636
Skype
yourskypeID
Address
1489 Margaret Street,
Sugar Land, TX 77478
SOLVE THIS PROBLEM IN ONLY X TIME
WITHOUT NEEDING X
FREE EBOOK
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Let's be social. Connect with me.
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